Having reasonable goals can be a driving force behind individual, team and company success. If you precisely determine what you're aiming for, and do it early on, your efforts will have a clear direction and appear more meaningful.
However, setting goals isn't without its challenges - poor orientation, succumbing to perfectionism and lack of motivation are among those that are quite detrimental. Adjusting your goals and expectations to what's within your possibilities will maximise your success.
We've compiled a list of steps that will help you determine and set optimal goals while avoiding the common pitfalls.
Step #1. Back your goals up with solid planning
The importance of thorough planning can't be overstated. A goal without a plan is, in essence, just an abstract idea you can't act on. That's why the first thing you should think about is exactly how you'll achieve your goal.
The most effective way to make a plan is to start with the big picture in mind and go more and more into details. Start with a general road map - setting a certain finish line and marking every bump and turn in the road. Then take a look at the individual stages of the journey and define the challenges you could encounter. Keep in mind that this is a crucial step - if there are too many obstacles requiring more energy and resources than you can expend, you will do well to reconsider your main goal immediately.
Finally, once you know where you're going and how you'll get there, start preparing contingencies. A good plan will take you a long way, but it would be wise to expect something to go sideways. Prepare to adjust your tactics accordingly.
Step #2. Be clear and specific
Setting goals includes envisioning a certain point in the future.
However, it would be best if you didn't stop at a general, low-resolution picture. You must define all of the details of what you want to achieve. For instance, aiming to increase your company's sales is a low-resolution goal; it could be a good starting point, but if you want to ensure you're progressing in the right direction, you should consider the specifics. Exactly how much of an increase would you like to see in your sales? How would you want your business to change before and after you've reached that goal? Would you be willing to make sacrifices to get there and what would that entail?
There are plenty of details to flesh out when setting your goals. If you do it right, all your efforts will become focused on the specific necessary tasks and the progress will become apparent.
Step #3. Establish milestones
A common mistake in planning goals is that people tend to aim for the grandest achievement, disregarding the smaller but vital victories.
This approach can soon become draining - you might be overwhelmed by how unattainable the set endpoint seems. To avoid the fatigue and discouragement, make sure to have several smaller goals set as milestones. Reaching the milestones will give you that precious sense of achievement and progress and motivate you to keep going.
Step #4. Review, review, review
When it comes to achieving our goals and dreams, it's all too easy to make an elaborate plan and then tuck it away in a drawer or a digital file, only to forget about it until something goes awry. However, this approach can end up being a costly mistake and could lead to missed opportunities.
To truly turn your plans into reality, you must keep them in the spotlight. Regularly reviewing your plans and ensuring they stay visible is the key to staying on track. One effective strategy is to stick them on the wall where you can see them every day, serving as a constant reminder of your objectives.
Another powerful tactic is to schedule dedicated time in your calendar each week for review and adjustment. This proactive approach ensures that you keep your plan up-to-date, adapt to changing circumstances and maintain your focus even when things are going well. Remember, plans are not meant to be static documents; they are dynamic roadmaps to our desired destinations, and they deserve our consistent attention and effort.
Good goals are the way to success
Targeting realistic goals and creating a solid plan to achieve them is the foundation of success. Once you're confident that your chosen objectives align with your business vision, go after them with unwavering determination, and you're sure to see impressive outcomes.
